Studio Dragon’s Overseas Sales Have Increased by Over 120% Compared to Last Year! broadcasting rights for 13 dramas have been sold worldwide in the first half of 2019 (January-June)
- broadcasting rights for 13 dramas that were launched in the first half of 2019 have been sold worldwide
- Expectations are high for the second half, various remake contracts & enthusiastic responses from overseas
- Numerous invitations for screening events in Europe have proved the quality of Studio Dragon’s works, expectations are high for its superb sales performance
Studio Dragon’s (CEO Jinnie Choi) works are receiving enthusiastic responses from the global market. 13 dramas that were launched in the first half of the year (1Q, 2Q) have been sold in numerous countries in various forms, and their overseas sales have increased by 120% compared to last year.
According to Studio Dragon’s 2019 2Q (April~June) earnings that were announced on the 8th, their overseas sales have reached 42.4 billion won. This accounts for 32.9% of their total sales for the second quarter, and shows a 156.3% growth rate compared to last year. The overseas sales for 2019 1Q (January~March) is 42.6 billion won, which accounts for 38.1% of their total sales, and shows an 87.4% growth compared to last year. The high growth of Studio Dragon’s global sales is due to the rise of their brand value in the overseas market, along with their achievements such as providing global OTT services, selling broadcasting rights and VODs, and signing of remake contracts.
1Q ? Overseas sales of 42.6 billion won, 87.4% growth rate compared to last year
‘Romance is a Bonus Book’, which was aired on tvN, a Korean channel, has been introduced to 190 countries except for China through the global OTT platform, ‘Netflix’. Also, ‘The Crowned Clown’, ‘Touch Your Heart’, ‘Confession’, ‘He Is Psychometric’, and dramas aired on OCN like ‘Possessed’ and ‘Kill It’ have contributed to their profits through sales of broadcasting rights and VODs in numerous countries. Especially, ‘He Is Psychometric’ has been loved throughout many areas within Southeast Asia and the US.
2Q ? Overseas sales of 42.2 billion won, 156.3% growth rate compared to last year
In the second quarter, ‘Abyss’ and ‘Arthdal Chronicles’ have been sold to the global OTT platform, ‘Netflix’. Highly popular dramas in Korea such as ‘Her Private Life’, ‘Search: WWW’, ‘Save Me 2’, ‘Voice 3’ have also been sold in various regions. Especially, ‘Search: WWW’ which has gained many loyal viewers and has achieved soaring ratings right after being aired in Korea, its popularity in the overseas market has almost paralleled that of Korea, being sold in numerous regions such as the US, Europe, Middle East, Oceania, and Southeast Asia.
Q |
TITLE |
Sales Region (TV, VOD) |
1Q |
ROMANCE IS A BONUS BOOK |
Netflix |
THE CROWNED CLOWN |
Southeast Asia OTT, Myanmar, US, Europe, Hong Kong |
|
TOUCH YOUR HEART |
Hong Kong, Singapore, Indonesia, Malaysia, US, Japan, Vietnam |
|
CONFESSION |
Southeast Asia OTT, US, Taiwan |
|
HE IS PSYCHOMETRIC |
Taiwan, Southeast Asia OTT, Malaysia, Indonesia, Thailand, Hong Kong, Singapore, Japan |
|
POSSESSED |
Taiwan, Hong Kong |
|
KILL IT |
Japan, Vietnam, Southeast Asia OTT, US, Europe, Oceania, Middle East, India |
|
2Q |
ARTHDAL CHRONICLES |
Netflix |
HER PRIVATE LIFE |
Hong Kong, Taiwan, Southeast Asia OTT, Indonesia, US, Europe, Oceania, Middle East, India, Vetnam |
|
ABYSS |
Netflix, Hong Kong |
|
SEARCH : WWW |
US, Europe, Middle East, Oceania, Taiwan, Singapore, Indonesia, Malaysia, Southeast Asia OTT, Japan, Hong Kong |
|
SAVE ME 2 |
North America, Taiwan |
|
VOICE 3 |
North america, Taiwan, Southeast Asia OTT, Hong Kong, Indonesia, Japan |
Studio Dragon’s high growth is expected to continue in the second half. Their overseas ‘remake’ dramas are achieving great results. ‘Voice’ was remade in Japan and aired in July last year, recording a viewer rating of 12.6% on its first episode. Compared to the viewer ratings of previous dramas aired at the same time (January 8.3%, April 10.9%), this is a considerably high viewer rating. ‘Signal’, which was a huge hit in 2016, has been sold in Russia and India. Also, the format for ‘Tunnel’ has been sold to Indonesia and Thailand and is expected to be aired soon.
Furthermore, Studio Dragon has received invitations to prominent overseas screening events, and the quality of their work is being acknowledged worldwide. An event called ‘SERIELIZADOS MAG’, which is scheduled to be held in Barcelona, Spain this September, has sent an invitation for ‘The Guest’ to be featured in its screening event. Also, an influential event within Europe called ‘SERIES MANIA’ has selected ‘The Guest’ ’ and featured it in their screening event.
Jinnie Choi, the CEO of Studio Dragon, “Since its establishment, Studio Dragon has continued to increase its global sales. In order to achieve our ultimate goal of introducing IP global dramas to the worldwide market, we are planning to establish a US branch office in the second half of next year.”
Studio Dragon is Korea’s top drama studio that boasts high planning and producing capabilities for dramas as well as an efficient system. It is planning on preparing and launching 28 new dramas in 2019 and is expanding its scale each year. It also leads Korea’s cultural contents market through collaboration with competent creator groups, star directors, and writers. Studio Dragon’s main works include ‘GUARDIAN: THE LONELY AND GREAT GOD’, ‘MR. SUNSHINE’, ‘MEMORIES OF THE ALHAMBRA’, and more. Also, Mother(2018) was officially chosen to compete at the Canneseries and was highly praised for its quality.
Official Homepage http://www.studiodragon.net/en/
